Competing against Multinationals in Emerging Markets: Case Studies of SMEs in the Manufacturing Sector
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Product Description
Competing against Multinationals in Emerging Markets provides a comprehensive set of lessons which successful small firms have adopted in order to survive and prosper in an increasingly hostile competitive manufacturing sector where large firms are mostly dominant.
About the Author
Densil A. Williams is Professor of International Business and Executive Director of the Mona School of Business and Management at University of the West Indies, Jamaica.
Product Overview
- ISBN: 9781137500304
- Author(s): null
- Publisher: smeikalbooks