It's a Montagut! 140 Years of French Savoir Faire

Product Description A beautifully-crafted history of Maison Montagut, creators and innovators of the finest French knitwear. Experts in luxurious knitwear, Maison Montagut holds a unique place in fashion; their knits embody the essence of French chic, without ostentation. This volume retraces the history of the family business, internationally renowned for 140 years, from southern France to China. A pioneer in the silk industry since 1880, Montagut produced women’s stockings between the world wars. After World War II, Montagut transformed itself into a knitwear company and developed the innovative fil lumière―luminous thread―used to create unique polos for men and women that were a hit first with baby boomers and then in Asia. Today, the sixth-generation Maison Montagut’s brand concept has expanded to refined, timeless decorative objects for the home, travel accessories, and baby gifts, in addition to its fashion line. This beautifully crafted volume―celebrating Maison Montagut’s venerable history and exciting contemporary collaborations―is a tribute to their innovative and creative designs. From the Back Cover Renowned for its expertise in quality knitwear, Maison Montagut holds a unique place in the fashion world. Its designs evoke the essence of French style : effortless chic without ostentation. It's a Montagut ! traces the history of this family-owned company which, for over 140 years, has flourished―from its origins in rural Ardèche to China and the United States. A pioneer in the silk milling industry since 1880, Maison Montagut revolutionized women's hosiery in the interwar period and went on to invent the famous Fil Lumière polo shirt―a baby boomer icon that went on to take Asia by storm. Today, Montagut focuses its savoir-faire on fashion design, offering contemporary styles that are refined and timeless. About the Author Juliette Le Lorier is a regular contributor to magazines including Marie Claire Enfants and Vivre Paris. She cofounded the creative agency Paris Telex, which accompanies inspiring companies such as Revol, Farrow & Ball, Ibride, and Designerbox in developing their brand identity. Cyrille Robin is a photographer whose work, imbued in nostalgia, has been commissioned by prestigious fashion and design brands including Balenciaga, Balmain, Burberry, Cire Trudon, and Printemps.