{"product_id":"the-optimism-bias-why-were-wired-to-look-on-the-bright-side","title":"The Optimism Bias: Why we're wired to look on the bright side","description":"Product Description      Psychologists have long been aware that most people tend to maintain an irrationally positive outlook on life. In fact, optimism may be crucial to our existence. Tali Sharot's original cognitive research demonstrates in surprising ways the biological basis for optimism. In this fascinating exploration, she takes an in-depth, clarifying look at how the brain generates hope and what happens when it fails; how the brains of optimists and pessimists differ; why we are terrible at predicting what will make us happy; how anticipation and dread affect us; and how our optimistic illusions affect our financial, professional, and emotional decisions. With its cutting-edge science and its wide-ranging and accessible narrative, The Optimism Bias provides us with startling new insight into how the workings of the brain create our hopes and dreams.      Review      Lucid, engaging and cutting-edge… a must-read for anyone interested in imagining the future-- David Eagleman, Neuroscientist and bestselling author of Sum and Incognito.Very enjoyable, highly original and packed with eye-opening insight, this is a beautifully written book that really brings psychology alive--Simon Baron-Cohen, Cambridge University Professor and Author of Zero Degrees of Empathy \/ The Science of Evil.An intelligent written look into why most people take an optimistic view on life...stimulating discussion...in easily understood language...fascinating trip into why we prefer to remain hopeful about our future and ourselves--New York Journal of BooksLively, conversational...A well-told, heartening report from neuroscience s front lines--KirkusHer fascinating book offers compelling evidence for the neural basis of optimism and what it all means--Scientific American Book ClubRead it and cheer. It's important to your longevity--ExaminerMost readers will turn to the last page not only buoyed by hope but also aware of the sources and benefits of that hope--BooklistIf you read her story, you'll get a much better grip on how we function in it. I'm optimistic about that--TimeWhat a treat. A charming, engaging and accessible book written by a scientist who knows how to tell a story. --Richard Thaler, author of Nudge.      Book Description      One of the most innovative neuroscientists at work today investigates the neural basis of our bias towards optimism.      From the Back Cover      'Lucid, engaging and cutting-edge... a must-read for anyone interested in imagining the future'David Eagleman, neuroscientist and bestselling author of Sum and IncognitoPsychologists have long been aware that most people maintain an often irrationally positive outlook on life. In fact, optimism may be crucial to our existence. Tali Sharot is one of the most innovative neuroscientists at work today, and in this fascinating exploration, she shows how the brains of optimists and pessimists differ; why we are terrible at predicting what will make us happy; and how our optimistic illusions affect our financial, professional and emotional decisions.With its cutting-edge science and its wide-ranging and accessible narrative, The Optimism Bias provides us with startling new insight into how the workings of the brain create our hopes and dreams.'Highly original and packed with eye-opening insight, this is a beautifully written book that really brings psychology alive'Simon Baron-Cohen, Cambridge University Professor and author of Zero Degrees of Empathy and The Science of EvilCATEGORY: POPULAR SCIENCE      About the Author      Tali Sharot's research on optimism, memory and emotion has been featured in Time, New Scientist, The New York Times and more. She has a Ph.D. in psychology and neuroscience from New York University and is currently a research fellow at the Wellcome Trust Centre for Neuroimaging at University College London.","brand":"Constable","offers":[{"title":"Default Title","offer_id":40130887712853,"sku":"9781780332635N","price":4.79,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2481\/5790\/products\/9e6d53fc-94e0-4b42-8895-70253e02eabe.jpg?v=1655799349","url":"https:\/\/smeikalbooks.co.uk\/products\/the-optimism-bias-why-were-wired-to-look-on-the-bright-side","provider":"smeikalbooks","version":"1.0","type":"link"}