{"product_id":"psycho-cybernetics-updated-and-expanded","title":"Psycho-Cybernetics (Updated and Expanded)","description":"Review\n\nAll about the science of our thoughts and how they can be measured ― Daily Express\n\nPsycho-Cybernetics has sold in its millions because it provides a scientific rationale for dream fulfilment ... the perfect self-help book for a technical culture -- Tom Butler-Bowdon ― 50 Self-Help Classics\n\nBefore the mind can work efficiently, we must develop our perception of the outcomes we expect to reach. Maxwell Maltz calls this Psycho-Cybernetics; when the mind has a defined target it can focus and direct and refocus and redirect until it reaches its intended goal -- Tony Robbins ― Unlimited Power\n\nMaltz's work influenced nearly every major \"self-help\" professional from Zig Ziglar to Brian Tracy to Tony Robbins -- James Clear, jamesclear.com\n\nProduct Description\n\nThe landmark self-help bestseller that has inspired and enhanced the lives of more than 30 million readers.\n\nIn this updated edition, with a new introduction and editorial commentary by Matt Furey, president of the Psycho-Cybernetics Foundation, the original 1960 text has been annotated and amplified to make Maxwell Maltz's message even more relevant for the contemporary reader.\n\nMaltz was the first researcher and author to explain how the self-image (a term he popularized) has complete control over an individual's ability to achieve, or fail to achieve, any goal. He developed techniques for improving and managing self-image visualization, mental rehearsal and relaxation which have informed and inspired countless motivational gurus, sports psychologists, and self-help practitioners for more than sixty years.\n\nRooted in solid science, the classic teachings in Psycho-Cybernetics continue to provide a prescription for thinking and acting that lead to life-enhancing, quantifiable results.\n\nBook Description\n\nThe classic work of the human potential movement that has sold 30 million copies worldwide\n\nAbout the Author\n\nDr Maxwell Maltz was an internationally renowned plastic surgeon, professor and lecturer, as well as a prolific author of both fiction and non-fiction, considered one of the most important authors in the field of psychology. In 1960 he published the first edition of Psycho-Cybernetics about self-image and success conditioning techniques, which has sold millions of copies in dozens of languages. He died in 1975.\n\nMatt Furey is president of the Psycho-Cybernetics Foundation, a world title-holder in wrestling and martial arts, a bestselling fitness author and entrepreneur. He is committed to preserving and extending the legacy of Maltz's work with sold-out seminars and coaching programmes.\n\nEdit\n\nMatt Furey is president of the Psycho-Cybernetics Foundation, a world title-holder in wrestling and martial arts, a bestselling fitness author and entrepreneur. He is committed to preserving and extending the legacy of Maltz's work with sold-out seminars and coaching programmes.","brand":"smeikalbooks","offers":[{"title":"Default Title","offer_id":40403270860885,"sku":"9781800812918N","price":14.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2481\/5790\/products\/0a40a6f8-4793-4fdb-bf9d-ea27f7d9e62f.jpg?v=1667489575","url":"https:\/\/smeikalbooks.co.uk\/en-us\/products\/psycho-cybernetics-updated-and-expanded","provider":"smeikalbooks","version":"1.0","type":"link"}