{"product_id":"magma-sketchbook-idea-generation-skecthbooks-for-the-twenty-first-century-magma-sketchbooks","title":"Magma Sketchbook: Idea Generation: Skecthbooks for the Twenty-first Century (Magma Sketchbooks)","description":"\u003cspan data-mce-fragment=\"1\"\u003eArtists have always relied on their sketchbooks. This was true for artists working within a fine art tradition and is just as true today in the age of Macs, digital cameras and computer-generated imagery. This new line of sketchbooks addresses the needs of contemporary practitioners: illustrators, designers, art directors, fashion designers, filmmakers and anyone within the creative industries. Helpful and user-friendly, these sketchbooks tread that fine line between giving users practical tools and information while not interfering with their creative freedom. They are also made entirely out of eco-friendly materials. This Idea Generation sketchbook includes 136 blank pages with idea prompts for creative thinking, plus 16 pages of exercises and useful information on how to get from a problem to a solution, the four stages of the creative process, mind mapping and free association, reframing your proposition and using random stimulus.\u003c\/span\u003e","brand":"smeikalbooks","offers":[{"title":"Default Title","offer_id":40281535676501,"sku":"9781856699440N","price":14.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2481\/5790\/products\/cc4fdc26-1e3e-4285-995e-51b1d6d61197.jpg?v=1662365412","url":"https:\/\/smeikalbooks.co.uk\/en-us\/products\/magma-sketchbook-idea-generation-skecthbooks-for-the-twenty-first-century-magma-sketchbooks","provider":"smeikalbooks","version":"1.0","type":"link"}