{"product_id":"how-to-set-up-run-a-fashion-label-third-edition","title":"How to Set Up \u0026 Run a Fashion Label: Third Edition","description":"Product Description\n\nTo run a successful fashion label you need to know about business as well as design. Packed with tips, case studies and tasks to help you analyse yourself, your market and your product, this book is for anyone wanting to start their own fashion business. Thoroughly revised for the social media age, with updated images throughout. With eight new case studies: AwaytoMars (Brazil\/UK), FFM Dubai (UAE), Picture Organic (France), Vetta Capsule (US), ADAY, Farm, Olivia Burton (UK), and The Goods Department (Indonesia).\n\nReview\n\n\"packed with tips, case studies and tasks to help the new entrepreneur analyse themselves, the market and the product. Thirteen chapters and fifteen case studies provide a practical guide covering business essentials\" -- Textiles magazine\n\nBook Description\n\nTo run a successful fashion label you need to know about business as well as design\n\nFrom the Back Cover\n\nTo run a successful fashion label you need to know about business as well as design. Packed with tips, case studies and tasks to help you analyse yourself, your market and your product, this book is for anyone wanting to start their own fashion business. Thoroughly revised for the social media age, with updated images throughout. With eight new case studies: AwaytoMars (Brazil\/UK), FFM Dubai (UAE), Picture Organic (France), Vetta Capsule (US), ADAY, Farm, Olivia Burton (UK), and The Goods Department (Indonesia).\n\nAbout the Author\n\nToby Meadows is founder of TNM Consultancy, working with businesses from small labels to designer retailers. He is a Visiting Lecturer at the London College of Fashion and consultant to the Centre for Fashion Enterprise in London, the British Council, Azyame Incubator Sharjah (UAE), FashionForward (Indonesia) and Inkubaator (Estonia).","brand":"Laurence King Publishing","offers":[{"title":"Default Title","offer_id":40444428124245,"sku":"9781786274847N","price":25.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2481\/5790\/products\/b9f2ab5a-f18b-475f-8ab6-8a7367e2f419.jpg?v=1670414527","url":"https:\/\/smeikalbooks.co.uk\/en-us\/products\/how-to-set-up-run-a-fashion-label-third-edition","provider":"smeikalbooks","version":"1.0","type":"link"}